Outdoor leisure bags, including outdoor sports bags, beach bags and other products, are mainly used to provide functional and beautiful storage products for people to go out for play, sports, travel and other activities. The development of outdoor leisure bag market is influenced by the prosperity of tourism to a certain extent, and has a high correlation with the development of the overall outdoor products market.
With the improvement of per capita income, the effective control of the COVID-19, people's demand for travel has increased and tourism has developed rapidly. That drive the growth of their consumption of tourism-related products. In developed countries in Europe and America, the high proportion of people participating in outdoor sports causes a huge consumer market. A broad and stable mass base provided sufficient impetus for the development of outdoor products industry. According to the statistics of American Outdoor Industry Association, developed countries have formed a sustained and high-speed growth outdoor products market. Compared with developed countries, China's outdoor sports market started late and its development level is relatively backward, which makes lower the proportion of outdoor products consumption in GDP.
In recent years, government of China has paid more attention to people's health and physical fitness, and made strategic arrangements for the whole sports industry, including outdoor sports, urban leisure activities, sports competitions and related industries, in order to actively expand the supply of sports products and services, promote the all-round development of mass sports and competitive sports, support the sports industry as a green industry and a sunrise industry. and strive to make the total scale of the sports industry exceed 5 trillion yuan by 2025, thus becoming an important force for promoting sustainable economic and social development. Driven by the change of residents' consumption concept and the encouragement of national policies, China's overall outdoor sports market has huge room for growth in the future. Thus, it’s expected that the outdoor leisure bag market will have great growth potential in the future based on the background.
Post time: Feb-20-2023